eurom@eurom.pt
Rua Doutor António Martins, 41A 1070-092 Lisboa
Pernod Ricard Dar e Receber
skills
- Communication Design
- POS
A toast to the magic of giving and receiving
We helped Pernod Ricard celebrate Christmas through point-of-sale communication that conveyed the essence of the season: being with family and friends and raising glasses in toasts that celebrated togetherness and the great moments in life. The concept 'The magic of giving and receiving' was translated into a space that evoked the sharing of gifts, words and laughter that define the Christmas spirit.
By combining modern and appealing visual elements with a carefully sophisticated and elegant environment, we involved consumers in a strong feeling of sharing.
With messages that reinforced the importance of human connections, the space emphasised that, this Christmas, the essential thing was to toast 'To the magic of giving and receiving', thus establishing a commitment to creating memorable experiences, transforming the point of sale into a place of celebration and togetherness.