eurom@eurom.pt
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Cheetos Food
Festival 23
skills
- Activation
- Communication Design
It's 'Cheetos Pong' time!
A healthy spirit of competition, filled with lots of laughter and fun moments, was the keynote of the Cheetos activation we brought to Festival da Comida.
The idea? We reinvented the well-known 'Beer Pong' game, which here gave way to 'Cheetos Pong'. The cups were replaced by giant packets of Cheetos and the balls were not ping-pong balls, but sponge balls, simulating giant Cheetos.
All we asked of the participants was to use their best aim to hit the balls into the snack packs like NBA stars. And so they did. They gave their best and, of course, were rewarded with packs and official merchandise.
